F1 New Balance Esports Series 2018 Watched By 4.4 Million

Bringing the excitement and exhilaration of Formula 1® to a new generation of fans around the globe, the award winning 2018 F1 New Balance Esports Series drew a record audience of 1.2 million across selected TV networks and 3.2 million people on a dedicated live stream. Cementing F1’s position at the forefront of the e-racing wave, over 100 million social media impressions and 20 million online video views of F1 Esports content were accumulated over the course of the series. In a clear demonstration of how the sport is reaching a new, younger more digitally minded audience, 70% of viewers tuning in to watch the final were below 34 years old. The dramatic 2018 season culminated with Brendon Leigh securing his second Drivers’ Championship title in a row after his 2017 success in Abu Dhabi. His clear dominance of the series, combined with teammate Daniel Bereznay’s second place, also propelled Mercedes AMG Petronas Esports to victory in the first ever Teams’ Championship. Sean Bratches, Managing Director, Commercial Operations at Formula 1 said: “2018 was a pivotal year for our efforts with respect to Formula 1 Esports as it saw the inclusion of the first official teams and built firm foundations for the future success of the series. The exponential growth in esports is a material fan engagement and commercial opportunity for us on myriad fronts and we plan to remain in the vanguard as we move into the 2019 season. Our continued focus will be on broadening opportunities for the next generation of motorsport fans and brands that understand the value of this audience and are hence investing in this space. Formula 1’s message is clear that esports is an open door for anyone with a passion for gaming and racing.” The F1 New Balance Esports Series brought together the […]

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DiRT RALLY 2.0™ Day One Retail Edition And Pre-Order Content Announced

Codemasters has today revealed the additional content that players will receive in the retail versions of the DiRT Rally 2.0 Day One Edition. Players will get early access to different cars within the game plus exclusive pre-order incentives of its forthcoming off road racer, DiRT Rally 2.0™. Releasing worldwide on the PlayStation®4 computer entertainment system, the Xbox One family of devices including the Xbox One X and Windows PC (DVD and via Steam) on Tuesday 26th February 2019. DiRT Rally 2.0 – Day One Edition (market wide while stocks last). Includes the stunning Porsche 911 RGT Rally Spec along with early unlocks for the Fiat 131 Abarth Rally and Alpine Renault A110 1600 S DiRT Rally 2.0 Deluxe Edition (at selected retailers). In addition to the Day One Edition, there is also a DiRT Rally 2.0 Deluxe Edition for the most dedicated players which includes five early vehicles unlocks (Ford Escort Mk II, Lancia Stratos, Subaru Impreza 1995, AUDI Sport quattro S1 E2 and Ford Fiesta OMSE SuperCar Lite) and also includes the first two seasons of post-launch additional content, each with three locations (split between rally and rallycross) and five additional early vehicles unlocks. The Deluxe Edition will also allow players to get their hands on the game four days early, launching on 22nd February 2019 and also includes upgraded starter cars for My Team, in-game bonuses and high reward events. Exclusive Pre-order Incentives at selected retailers. Available at selected retailers, players who preorder the game will receive an exclusive Steelbook, and/or the Opel Kadett C GT/E. DiRT Rally 2.0 will release worldwide on PS4, Xbox One and PC on Tuesday 26th February offering gamers the most authentic rally and rallycross experience available in gaming. With more news to come on the forthcoming release of DiRT Rally 2.0, you […]

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Mercedes Dominant In F1 New Balance Esports Pro Series

Mercedes continues to dominate both the Formula 1 real world and the virtual one. As Lewis Hamilton secured his fifth FIA Formula 1 Drivers’ Championship at the Mexican Grand Prix last weekend, reigning F1 Esports champion Brendon Leigh – who now has a 43-point lead on Frederik Rasmussen– is on track to secure his second title. Mercedes AMG Petronas Esports leads the Teams’ Championship with 208 points, with Toro Rosso Esports Teams second (137) and Red Bull Racing Esports third (59). The first race of the event was held at the Circuit Paul Ricard, where the French Grand Prix took place last June. With two laps to go, Leigh and Toro Rosso’s Frederik Rasmussen made contact in their battle for the lead, with the Dane finishing off track and then overtaken by his teammate Patrik Holzmann. Leigh was initially given a five second penalty as a result, but then the decision was later reversed by the stewards – securing him the win. Silverstone was the stage for the second race of the event and the continuing battle between Leigh and Rasmussen. After Hype Energy eForce India’s Donoso Delgado was given a penalty for speeding in the pit lane, Leigh and Rasmussen were left to fight it out for the race win. The Mercedes driver eventually secured his fourth win, followed by Rasmussen in second. The podium was rounded out by Hype Energy eForce India’s Marcel Kiefer. The final race of the event took place at the infamous Spa-Francorchamps. With Mercedes AMG Petronas Esports’ Daniel Bereznay out in front by some margin, an intense battle for the other podium place developed on the final lap. Red Bull Racing Esports Team’s Joni Tormala took second after Donoso Delgado was given a penalty for exceeding track limits. Rasmussen stole third in the four-way […]

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F1® Mobile Racing Out Now On iPhone And iPad

Develop And Upgrade Your Own F1® Car To Take On The Best Drivers In The World Codemasters® has today announced that players around the world can now experience the thrill of driving a 2018 F1® car on their iPhone and iPad with the launch of F1® Mobile Racing. The official mobile game of the 2018 FIA Formula One World Championship™, F1® Mobile Racing features the official teams, drivers and circuits from the current season, and for the first time players can now develop their own F1® car to race against the greatest drivers on the planet. Free to download and play now, F1® Mobile Racing gives you the control to create your own F1® car complete with colour scheme, livery and performance upgrades or use the official cars of the 2018 FIA Formula One World Championship™. You can then race your car against official F1® teams and other racers, in real time, around the official circuits. You can also take on other players online in one-on-one races to move your way up the global Leagues, complete countless Challenges, and create single-player scenarios to race in. Vincent Meulle, Executive Producer, Codemasters commented: “Formula 1® has a truly global fan-base and bringing the game to mobile allows us to reach a greater number of these fans in addition to the players we already have on PS4, Xbox and PC. F1® Mobile Racing offers console quality visuals and caters for different play styles for gaming on the go, in both single and multiplayer. ” F1® Mobile Racing is a live, evolving title with new content being added regularly post-launch. This will include the addition of 2019 FIA Formula One World Championship™ content next year. F1® Mobile Racing is available now on iPhone and iPad from the App Store and will be released on Android […]

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Mercedes Leads F1 New Balance Esports Pro Series

Mercedes-AMG Petronas Esports driver Brendon Leigh tops the leader board, winning two out of three races at the first event of the F1 New Balance Esports Pro Series, Toro Rosso Esports Team’s Frederik Rasmussen is in second place, but with Leigh’s team-mate Daniel Bereznay in third place, Mercedes-AMG Petronas Esports sits firmly at the top of the constructor standings. This first Pro Series live event was held at London’s Gfinity Esports Arena and streamed live via Facebook. Across social media the event has reached 2 million people and generated 1.2 million views to date. It was also broadcast globally on selected TV networks – bringing the excitement and exhilaration of Formula 1 to a new generation of fans across the globe Dominating in both the real-world and virtual world of Formula 1®, Mercedes and its drivers have had a strong start to the Series. Mirroring the drama of the 2018 Formula One World Championship, in which Lewis Hamilton is approaching his fifth championship, reigning F1 Esports champion Leigh is now targeting a second title in the Pro Series. The first race of the Pro Series saw the drivers take on the Australian Grand Prix Circuit in Melbourne. In full control from beginning to end, Leigh started from pole position to take his first win. Then came Tino Naukkarinen of Williams Esports, followed by Red Bull Racing Esports Team’s Joni Tormala in third. The second Grand Prix was at the Shanghai International Circuit in China. A dramatic race unfolded that saw Leigh work his way up the field from fifth, to secure his second win. Second place went to Toro Rosso Esports Team’s Frederik Rasmussen, with Daniel Bereznay of Mercedes in third. The infamous street circuit of Baku was the stage for the final race, and it turned out to be […]

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CODEMASTERS ANNOUNCES DiRT RALLY 2.0™

LONG AWAITED SEQUEL TO DiRT RALLY® RELEASES ON PS4, XBOX ONE & PC IN FEBRUARY 2019 Codemasters has today announced DiRT Rally 2.0™, the follow up to the incredible fan favourite that puts players in control of a collection of the most iconic rally cars against the most challenging stages around the world. Marking a return to the simulation style off road racing that made the original such a hit with gamers, DiRT Rally 2.0 will launch on the PlayStation®4 computer entertainment system, the Xbox One family of devices including the Xbox One X and Windows PC (DVD and via Steam) on Tuesday 26th February 2019. To celebrate the announcement of DiRT Rally 2.0 Codemasters has released a trailer for the game which can be viewed now here: www.youtube.com/DiRTgame. DiRT Rally 2.0 will take you to six rally locations around the world where you can take on incredible hand crafted stages in a wide variety of cars from the history of the sport and modern day. The official game of the FIA World Rallycross Championship presented by Monster Energy, DiRT Rally 2.0 will also feature cars from the 2018 season as well as eight of the official WorldRX circuits at launch. All pre-orders editions of DiRT Rally 2.0 will include access to the amazing Porsche 911 RGT Rally Spec as a bonus vehicle to use on the stages. In addition there will also be a DiRT Rally 2.0 Deluxe Edition which also includes the first two seasons of post-launch additional content, each with three locations (split between rally and rallycross) and five early vehicles unlocks (Ford Escort MkII, Lancia Stratos, Subaru Impreza 1995, AUDI Sport quattro S1 E2 and Ford Fiesta OMSE SuperCar Lite). The Deluxe Edition will also allow players to get their hands on the game four days […]

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Full Throttle For The Start Of The F1 Esports Pro Series 2018

Formula 1®, the pinnacle of motorsport, is revving up for the launch of the F1 Esports Pro Series 2018, where the official F1 Esports teams will battle it out to be named this year’s F1 Esports Series Teams’ and Drivers’ World Champions on Codemasters’ F1 2018 videogame. The Pro Series will be held as a series of three live events at London’s Gfinity Esports Arena on October 10th, October 31st and the Grand Finale across November 16th and 17th. The events will be streamed live on Facebook and broadcast globally on selected TV networks, bringing the excitement and exhilaration of Formula 1 to a new generation of fans across the globe. Having undergone an intensive selection process, the drivers will race for nine of the teams competing in the 2018 FIA FORMULA ONE WORLD CHAMPIONSHIP™: Mercedes-AMG Petronas Esports, Red Bull Racing Esports Team, Hype Energy eForce India F1 Esports Team, Williams Esports, Renault Sport Team Vitality, Haas F1 Esports Team, McLaren Shadow, Toro Rosso Esports Team and Alfa Romeo Sauber F1 eSports Team. The Pro Series is the exciting climax of the award-winning F1 Esports Series, which has seen 66,000 players compete over four online qualifying rounds earlier in the year to secure a coveted place in the inaugural F1 Esports Pro Draft in July. Completing 1.1 million laps in F1 2017, the official game of the FIA FORMULA ONE WORLD CHAMPIONSHIP™ on the PlayStation®4 computer entertainment system, the Xbox One family of devices including the Xbox One X and PC. Just 16 of the most talented gamers from nine countries secured places on the official F1 teams at the Pro Draft in July, which reached over 1 million people around the world. They will now race alongside established racers for a coveted prize fund of $200,000, allocated to the […]

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