NBA 2K esports league tabs Brendan Donohue as managing director

Set to launch in 2018, the NBA 2K esports league will be under the guidance of an executive with more than two decades of NBA experience. ESPN writes about Brendan Donohue as managing director of the new NBA 2K esports league, saying, “Donohue will oversee the league, which was formed between the NBA and Take-Two and is set to launch with its inaugural season in 2018.”

“[I’m] just taking what 2K has already built up in terms of popularity around the game and really building an audience around this,” Donohue told ESPN. “It is the most popular sports title in North America and, most importantly, the most highly regarded in terms of the actual game.”